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Franchising is a type of _____________________ where services are offered by the franchiser to the franchisee in return for a payment.
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Franchising is a type of _____________________ where services are offered by the franchiser to the franchisee in return for a payment.
Question 1 options:
strategic cost sharing alliance | |
handshake deal | |
licensing agreement | |
exporting |
Question 2 (1 point)
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The digital technologies have made it possible for ________________ organizations to reach _________________ markets.
Question 2 options:
multi-national, small domestic | |
small, global | |
cooperative, depressed | |
technologically advanced, closed economic |
Question 3 (1 point)
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One of the advantages of direct exporting is that there is no requirement to investment in foreign production facilities. The disadvantage of this approach is that it makes it difficult to
Question 3 options:
customize products and services to suit the local market | |
attract investors | |
create a global brand | |
justify expanding domestic production |
Question 4 (1 point)
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Not all organizations should internationalize. Common reasons for not entering a foreign market include
Question 4 options:
limited international business experience | |
all of these reasons | |
per capita income in the target country is low | |
product adaptation costs are high |
Question 5 (1 point)
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The acquisition of a foreign firm as an entry strategy for an organization that is internationalizing represents the highest level of ___________________ and _________________ to/for/with the foreign operation.
Question 5 options:
control, commitment | |
continuity, consumer satisfaction | |
sustainability, concern | |
protectionism, loyalty |
Question 6 (1 point)
Exporting, directly or indirectly, is a good way for organizations to
Question 6 options:
gauge consumer interest in the product | |
avoid after-sales service | |
learn a foreign language | |
dispose of off-spec product |
Question 7 (1 point)
It can sometimes be more costly to pursue a multi-domestic strategy across a number of countries because it can _________________________.
Question 7 options:
limit opportunities for economies of scale | |
decrease shareholder wealth | |
lead to country manager burn-out | |
make it difficult to customize products and services for the local market |
Question 8 (1 point)
One of the principal advantages of partnerships between domestic and foreign firms is that the arrangement tends to reduce the ________________________.
Question 8 options:
need to consult with shareholders | |
liability of sustainability | |
need to make significant investments in plant and equipment | |
liability of foreignness |
Question 9 (1 point)
One of the challenges faced by firms that internationalize is the number of ________________________ in the target market.
Question 9 options:
domestic competitors | |
direct flights between the home and host country | |
advertising agencies | |
independent trade unions |
Question 10 (1 point)
Developing a global presence takes ______________________________________.
Question 10 options:
a global mindset and a CEO with a Harvard MBA | |
the combined effort of all stakeholders to be successful | |
little effort and generates significant returns in the short term | |
time and requires substantial resources |
Question 11 (1 point)
The ideal international strategy for a firm like CEMEX that makes cement is _______________________ because there is no need to ___________________________.
Question 11 options:
global, customize | |
transactional, add a premium for standardization | |
synergistic, consider sustainability | |
multi-domestic, be transformative |
Question 12 (1 point)
When choosing a new market for a firm that is internationalizing, important markets are ones that offer ________________________.
Question 12 options:
daily direct flights from the home country | |
clean air | |
additional volume | |
strict environmental standards |
Question 13 (1 point)
Organizations that pursue a multi-domestic strategy maximize _________________ by _________________ decision making authority.
Question 13 options:
efficiency, centralizing | |
local responsiveness, decentralizing | |
shareholder wealth, limiting | |
global returns, delegating domestic |
Question 14 (1 point)
Most organizations would prefer to remain ______________________ but only if this market is ________________________ to support their goals.
Question 14 options:
in a single industry, attractive enough | |
regional, interesting enough | |
domestic, large enough | |
at home, small enough |
Question 15 (1 point)
Tradeoffs between _______________ and _____________________ determine the choice of international strategy for firms that are intending to internationalize.
Question 15 options:
maximizing return on assets, minimizing capital risk | |
quality, quantity | |
stakeholder, shareholders | |
local responsiveness, global efficiency |
Question 16 (1 point)
First mover advantage long believed to offer new market entrants an advantage can also be a disadvantage because later entrants can
Question 16 options:
take advantage of the market development efforts of the first mover | |
introduce substitutes quicker than the first mover | |
take advantage of consumer preference for novelty | |
pursue a cost plus strategy to weaken their rivals |
Question 17 (1 point)
Strategy consists of an integrated set of choices. For firms that plan to internationalize one of the key choices is where will it operate. Another is ___________________________.
Question 17 options:
which non-governmental organization must approve the entry | |
how will it enter the market | |
which of its vice presidents will be assigned to the new operation | |
who to lobby at home to get approval to go abroad |
Question 18 (1 point)
Global brands are often evaluated by consumers on the basis of _____________ and the organization’s commitment to __________________________,
Question 18 options:
customer service, superiority | |
reputation, maximizing shareholder value | |
quality, social responsibility | |
value for money, equity |
Question 19 (1 point)
Market _____________ and ___________________ are often used to select an attractive foreign market for firms that are internationalizing.
Question 19 options:
size, growth rate | |
health, wellness | |
sustainability, generative capacity | |
standards, stakeholder preferences |
Question 20 (1 point)
One of the principal drawbacks of licensing a foreign firm to manufacture products on your behalf is the the foreign firm will over time become your
Question 20 options:
shareholder | |
buyer | |
supplier | |
competitor |
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2023-01-30T12:56:55+00:00
2023-01-30T12:56:55+00:00 2 Answers
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