Franchising is a type of _____________________ where services are offered by the franchiser to the franchisee in return for a payment.

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Question 2 (1 point)

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The digital technologies have made it possible for ________________ organizations to reach _________________ markets.

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Question 3 (1 point)

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One of the advantages of direct exporting is that there is no requirement to investment in foreign production facilities. The disadvantage of this approach is that it makes it difficult to

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Question 4 (1 point)

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Not all organizations should internationalize. Common reasons for not entering a foreign market include

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Question 5 (1 point)

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The acquisition of a foreign firm as an entry strategy for an organization that is internationalizing represents the highest level of ___________________ and _________________ to/for/with the foreign operation.

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Question 6 (1 point)

Exporting, directly or indirectly, is a good way for organizations to

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Question 7 (1 point)

It can sometimes be more costly to pursue a multi-domestic strategy across a number of countries because it can _________________________.

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Question 8 (1 point)

One of the principal advantages of partnerships between domestic and foreign firms is that the arrangement tends to reduce the ________________________.

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Question 9 (1 point)

One of the challenges faced by firms that internationalize is the number of ________________________ in the target market.

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Question 10 (1 point)

Developing a global presence takes ______________________________________.

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Question 11 (1 point)

The ideal international strategy for a firm like CEMEX that makes cement is _______________________ because there is no need to ___________________________.

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Question 12 (1 point)

When choosing a new market for a firm that is internationalizing, important markets are ones that offer ________________________.

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Question 13 (1 point)

Organizations that pursue a multi-domestic strategy maximize _________________ by _________________ decision making authority.

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Question 14 (1 point)

Most organizations would prefer to remain ______________________ but only if this market is ________________________ to support their goals.

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Question 15 (1 point)

Tradeoffs between _______________ and _____________________ determine the choice of international strategy for firms that are intending to internationalize.

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Question 16 (1 point)

First mover advantage long believed to offer new market entrants an advantage can also be a disadvantage because later entrants can

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Question 17 (1 point)

Strategy consists of an integrated set of choices. For firms that plan to internationalize one of the key choices is where will it operate. Another is ___________________________.

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Question 18 (1 point)

Global brands are often evaluated by consumers on the basis of _____________ and the organization’s commitment to __________________________,

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Question 19 (1 point)

Market _____________ and ___________________ are often used to select an attractive foreign market for firms that are internationalizing.

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Question 20 (1 point)

One of the principal drawbacks of licensing a foreign firm to manufacture products on your behalf is the the foreign firm will over time become your

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